SXSW 2011: Better Living Through Cloud Computing

Jon Wiley (@jonwiley)
Designer, Search

Cloud computing is still just computing as it’s simply manipulation of storage and data. Cloud computing isn’t really a new thing as it’s been around for quite a while. It’s really an ongoing evolution from the day the internet was born.

SalesForce: No client software was harmed (or used). Basically it’s all on the server, and no clients have the software on their machine.

Jon’s presentation was brought to us by the Cloud via the use of his Google Chrome Laptop, and the internet.

Examples of the cloud are: Google Voice, Dropbox, Evernote, Netflix Streaming, Kindle, Google Maps, Google Translate, Picnik, Aviary’s Phoenix, Pixlr, Mint, PayPal, ING Direct, JayCut, OnLive and OpenTable.

However, there are some limitations to Cloud Computing. The biggest limitation is bandwidth: typically the up-link speed is more important than the download speed. In the USA bandwidth speeds are quite slow. In South Korea they’re proposing having 1 GB/second by 2012. Google proposed their fiber-optics line for 50K-500K people.

The maximum human sensory badwidth is 100,000,000 bits per second. That means South Korea is almost at the speed of human brain power! Woah!

Cloud-augmented: taking previous objects that were not connected to super computers but enable them to do so. For example, the Eye-Fi SD card.

There are some risks/bad things with Cloud Computing:

  • Security: Passwords, Hacking, Phishing.
  • The Patriot Act requires only a supina to access your Cloud. However if it was stored on your physical computer they’d need a Search Warrant.
  • There’s no FDIC for your data.
  • What if the Cloud site closes? Your data is then no longer accessible.
  • What happens when you die with your passwords and data?

Other Links

Guillaume Nery base jumping at Dean’s Blue Hole, filmed on breath hold by Julie Gautier

Posted in SXSW 2011.

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